We can't yet build technology that reliably verifies whether an online seller's stated business location and identity are genuine.
open
Global / Unspecified, Global
Online marketplaces can host sellers using fabricated business identities or locations, making it difficult for buyers to know who they're actually purchasing from. Reliable, scalable seller verification remains an unresolved marketplace trust issue.
Citation ID: WS00835
Title: We can't yet build technology that reliably verifies whether an online seller's stated business location and identity are genuine.
URL: https://www.worldsolve.org/index.php?api=problem&id=835